Build a Coaching Business That Actually Works for You
Why is getting clients for your coaching business so hard?
You decided to become a coach to serve others.
But being in business is frustrating. There is a constant worry about getting enough clients.
And what if it doesn’t work? If you're being honest, it often feels like maybe it won't.
You ARE capable. You have figured out difficult problems before.
You CAN get paid to do the work you feel called to do.
I know it feels like you should have your coaching business figured out.
You have:
followed the experts
taken the courses
gone to the networking events
posted on social media
used AI to sort through your ideas
built and rebuilt your website & funnels
tried all the other things you're told you're supposed to do
The problem is these are great marketing and business building ideas, but they miss the key beginning step. The experts and advisers started you in the middle of building your business, and no one has coached you through the actual startup process.
The first, and most important, thing is to
know what is uniquely powerful about you as a coach.
Most business and marketing experts have told you how to promote an offer.
What they cannot help you figure out is why someone would choose to buy coaching from YOU in the first place.
And that comes FIRST.
Time and time again, I see coaches posting, building funnels, courses or memberships trying to sell their coaching before they can clearly explain what makes their work uniquely valuable and makes them a powerful coach.
No wonder everything feels like a struggle!
Do People Understand What You Do?
More importantly, Do YOU?
Why use the Endotype Formula?
The Endotype Formula helps identify what is most powerful about you as a coach—and what about you naturally draws clients to you.
In using the Endotype Formula, you understand your Coaching Superpowers, how you naturally communicate and make decisions, your brand style, the kinds of clients who respond to you, and even where you're likely to get stuck or make business harder than it needs to be.
There are things you do as a coach so naturally that you may not even recognize how valuable they are. Once you can see those things, you can start infusing them into your messaging, your conversations, your videos and ultimately the business you build.
This isn't a formula telling you what to do.
The Endotype Formula gives you a better understanding of yourself so you can be the confident expert of your business, while quieting the fear that stops you from taking action.
Where to begin
Listen
Getting Coaches Paid with Laura Hulleman
Business advice for coaches who are tired of making this harder than it needs to be.
Each week, we talk about getting clients, explaining what you do, business development, marketing, sales and the fears that keep good coaches from doing the things that actually work.
Sell Coaching Without Feeling Pushy
If you’re a coach who hates feeling like you have to “sell” someone on working with you, this episode is for you.
A lot of coaches are comfortable coaching but get uncomfortable ...
Discover
Your Endotype Formula
Take the Quiz. Only four questions.
It takes about five minutes.
The Endotype Formula was designed by a coach, for you as a coach. Your Endotype will influence your coaching business in so many ways, including branding, messaging, your funnels, your ideal clients, and your unique body of work as a coach.
Take the quiz now to:
Discover your Endotype
Read your personal profile
Learn your coaching superpowers
Understand your naturally powerful coaching style
Have you already taken the Endotype Quiz?
Are you ready to find out how the Endotype Formula can help you get more clients?
Getting clients gets easier when you fully understand what is uniquely powerful about you as a coach and how to help the right people recognize it.
There are many ways to apply your Endotype to your business.
Not sure where to start?
You don’t have to figure that out on your own.
Book a quick call with me.
I'll gladly help you get unstuck.
